Grow clinic revenue and patient flow — without new staff or equipment.
Unlock 10–15% revenue growth in 90 days with expert economic and patient insights.
Experience Economics Consulting
Designed for medspas, multi-clinic groups, dental and veterinary clinics, and any service-based healthcare environment where client decisions shape economic performance.
20-40%
25–40%
Predictable Results.
Proven Methods.
THE PROBLEMS CLINICS FACE
WHY EXPERIENCE ECONOMICS™ WORKS
Behavioural design interventions have been shown to improve decision follow-through by 20–40% across healthcare and service environments.
Research consistently shows that a 5% increase in retention can boost profitability by 15–40%.
Even high-performing clinics can experience economic leakage:
High acquisition costs but low follow-through
Clients who stall after one or two visits
Irregular return patterns and volatile monthly revenue
Underused rooms, equipment, or provider capacity
Pricing that doesn’t match perceived value
No-shows, lapses, and weak re-engagement
Staff interactions that unintentionally reduce progression or spend
Experience Economics™ optimizes the client decisions that determine revenue:
Pricing & value perception
Marketing quality and allocation
First-visit cues that shape progression
Customer journeys that stabilize returns
Follow-up & reliability systems
Staff-to-client conversations
Decision friction and drop-off risk
Patient Experience & Behaviour Systems
Designing the cues, conversations, and journey steps that shape client decisions from consult to completion.
Outcome:
More clients start care, complete plans, return reliably, and progress through treatment pathways.
Economic Performance Diagnostics
A behavioural and financial analysis revealing where value is created, leaked, or constrained across acquisition, conversion, retention, AOV, and capacity.
Outcome:
A clear economic picture and a focused plan to lift revenue or profitability by 10–15% within 60–90 days.
Services
Pricing, Marketing & Value Strategy
Optimizing pricing, spend allocation, conversion, and client value using economic and behavioural insight.
Outcome:
Higher-value clients and stronger margins without increasing marketing spend.
Leadership Alignment & Decision Support
For clinics and multi-site groups that need clearer priorities tied directly to economic outcomes.
Outcome:
Faster decisions and an aligned plan for measurable performance improvement.
CASE STUDY: +15% PROFIT IN 90 DAYS
A clinic applied Experience Economics™ and introduced five low-cost behavioural improvements.
By optimizing marketing and reshaping client decisions around booking, returning, and spending, they established a credible pathway to 15% higher profitability within one quarter.
Achieved with:
✓No new staff
✓ No new equipment
✓ Minimal operational disruption
WHO THIS IS FOR
Experience Economics™ supports any clinical model where client decisions shape performance, including:
Medspa & aesthetic clinics
Multi-clinic healthcare groups
Dental practices
Veterinary clinics
Allied health & wellness providers
THE METHOD
We can work together in ways that are as unique as you.
Strategy & Economic Analysis
Experience Economics™ Engine — AI-enabled insight into the highest-impact behavioural levers
Intervention Design — practical, low-friction changes
Ongoing Partnership or fractional advisory — implementation and monitoring
If your economics depend on progression, return cadence, and perceived value, this applies to you.
Achieve:
Revenue stability and monthly predictability
Higher retention and plan completion
Increased client value and average spend
Better utilization of rooms, equipment, and provider time
About Scott Duncan
I led PWC Quebec’s Customer Experience Strategy practice, where I oversaw complex healthcare, retail, and public-sector engagements.
I now work with service-based clinics, applying behavioural economics and service design to improve revenue, retention, and outcomes — without adding complexity or overhead.
Get In Touch
If you want to:
Increase revenue or profitability
Improve retention and plan progression
Reduce no-shows and lapses
Optimize pricing and marketing spend
Bring clarity to decisions and priorities
P
+1-819-598-9931
E
Scott@experience-economics.io